Module NW404 - The planning, the key elements and the writing of a winning executive summary.
An executive summary, or management summary, is a short document or section of a bid document that summarises your proposition in such a way that readers can rapidly become acquainted with a large body of material without having to read it all. It is also the first part of your bid that will be read and therefore it is the evaluators introduction to you. If you get this right, it will put them in a buying frame of mind. If you get it wrong, they are immediately harbouring negative thoughts. This is a critical module for any bid writer.